Rebrand - Wellbore Specilaties

Overview

Wellbore Specialties came to us with a common issue for businesses that have been open for a long time; They felt their brand identity didn't fit the company that they have grown to be.

Our objective was to create an identity that not only spoke true to who they are and what they do, but also showed the brand in a way they have never been seen before. We strategized and designed their new complete identity from the logo, messaging, website, printed collateral and even the color scheme of their patented tool line.

After creating the new brand identity, we launched the new and improved WS through social media platforms using 3D video and graphic design content. The launch campaign brought in over 300K total views and over 1M total unique accounts reached.