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50th Anniversary - Massey's Outfitters
Overview
To celebrate Massey's 50th year in business we were tasked with creating a fun campaign to mark this moment. We came up with a temporary 50th logo and a T-Shirt with original Massey's inspired artwork. In the artwork, the different characters represent the team members at Massey's and the activities that they sell merch for.
These T-Shirts were given away to customers who spent $100 for more, as a "thank you" for shopping local with them for 50 years.
To advertise this campaign, we created videos and photos and used the power of social media to tell the story.
Capabilities
Content Production
Manufacturing
Strategy
Advertising
Social Media
Talent & Collaborators
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